LVMH-owned Hennessy’s promotion of its collaboration with the artist Kaws for a limited-edition bottle resulted in 1.3 million scans of the QR code that was created as part of the campaign.
Zagat—well known for its pocket-size, burgundy-color guides—provides reviews of accommodations, restaurants, bars and shopping locations for more than 100 cities.
Google CEO Larry Page states, “Our acquisition of Motorola will increase competition by strengthening Google’s patent portfolio, which will enable us to better protect Android from anti-competitive threats from Microsoft, Apple and other companies.”
It’s basically the digital version of the the “Buy 10 Get One Free Card” offered by coffee shops and supermarkets.
A joint venture of 12 major broadcasters, announced a commitment to upgrade TV stations in 20 DMAs in order to deliver live video to portable devices. By late 2011, the venture will deliver mobile video service in markets representing more than 40% of the US population.
There has been a lot of buzz about mobile marketing recently. Mobile marketing is the brand new era of marketing that can put your foot on the path of financial freedom. It is very effective and come in handy while promoting your products. It is a more targeted way of connecting to limitless clients. If you wonder “Is mobile marketing better than internet marketing”.
One of the most intriguing things about mobile marketing is the broad number of sectors it covers. How can you afford to ignore web development, text, video, e-commerce, advertising, education courses, television and soon flash applications on your phone?